10 Fishing Affiliate Programs For Whale-Sized Commissions

2020 proved to be the year people realized simple hobbies that you enjoy are worth having.

Fishing is one such hobby for many people and as you can see from this Google Trends chart, the interest in fishing is growing rapidly.

Today, I am sharing with you 10 fishing affiliate programs which I’m sure you’ll be interested in learning about. These are all tried and proven affiliate programs with noteworthy commission rates, and a recognizable brand to back them up.

If you’re in the fishing/outdoor niche, these affiliate programs may be something you want to include in your affiliate strategy so without further introductions, here are:

The 10 Best Fishing Affiliate Programs (w/Commissions)

fishing affiliate programs

Even with the recent Google updates and attacks on small publishers, you can still make money with simple content websites such as this one. Click here to see how I do it.

Columbia Sportswear

columbia fishing affiliate program

Columbia Sportswear is an apparel company that has a complete line of fishing attire called PFG (Performance Fishing Gear) designed with fishermen in mind.

The clothes are designed to keep you cool and dry when it’s hot outside and besides being made out of quick-drying fabrics, they have advanced features that include sweat-activated cooling, underarm and back vents for better airflow, and sweat-wicking technology.

Columbia Sportswear has an affiliate program managed by CommissionJunction that allows their affiliates to earn up to 10% commission for each sale they refer to their website.

Furthermore, they provide their affiliated with newsletters on new products, offers, promotions, creative and marketing tools, etc.

  • Commission: 10%
  • Cookie: 21 days


rapala affiliate program

Rapala is the world’s largest manufacturer of fishing lures and other fishing-related products for fishermen of all skill levels.

They offer a huge variety of over 10,000 fishing items catering to every fishing spectrum including fishing in freshwaters, saltwater, and even ice.

Additionally, they offer a one year warranty on all their products, which helps cultivate a trusting relationship among its customers.

Since they have built a name for themselves of being a trustworthy retailer, affiliates don’t have to worry about potentially scamming their audience.

Rapala’s affiliate program offers affiliates a 7% commission on each sale they refer to their website.

  • Commission: 7%
  • Cookie: 30 days


phoozy fishing affiliate program

Phoozy is a company that sells protective sleeves for your smartphone, tablet, or laptop.

Its main selling point is that it provides protection for the battery inside your electronic device against heat and it also floats on water, basically ensuring that your devices stay safe.

Their sleeves usually have multiple attachment points and internal stash pockets where you can pack your credit cards, cash, ID, etc, without having to carry a bulky wallet and risk losing it or getting it wet.

Phoozy has an affiliate program managed by ShareASale where they offer up to 15% commission on all sales affiliates refer to their website.

  • Commission: 15%
  • Cookie: 30 days

Forza Sports

forza sports affiliate program

Forza Sports is a company that offers sporting goods.

While they have an entire section of their site primarily dedicated to outdoor sports and activities, you can also find quite a few things here that may interest a recreational fishing fan.

They have a range of fishing goods including lures, baits, fishing lines, rods, reels, apparel, terminals tackle, and other useful accessories.

Their affiliate program is managed by ShareASale and they offer a 10% commission for each sale affiliates refer to their website.

  • Commission: 10%
  • Cookie: 30 days

Trouts Fly Fishing

Trouts Fly Fishing affiliate program

Trouts Fly Fishing is a widely known retailer that sells premier fly fishing brands. They carry some of the major brands and offer a huge variety of fishing items including rods, reels, wading, apparel, vests, bags, packs, etc.

Their average order size goes above $150 and they offer 8% commission for affiliates that refer sales to their websites.

Trouts Fly Fishing uses AvantLink to manage their affiliate program and provide their affiliates with creative and marketing tools, tracking tools, promotions, sales, and payouts.

  • Commission: 8%
  • Cookie: 90 days

Tackle Direct

tackle direct affiliate program

Tackle Direct is a retailer that provides a huge variety of high-end fishing gear for all skill levels. They work exclusively with top brands like Shimano, Penn, Daiwa, St. Croix, Berkley Gulp, and many others.

Some of their products include rods, reels, line, tackle, various fishing accessories, boat electronics and accessories, safety and survival gear, and even apparel.

Tackle Direct uses Rakuten Linkshare to manage their affiliate program and they offer a 6% commission for affiliates that drive sales to their website.

Additionally, they provide their affiliates with various creatives and marketing materials including banners and text links that can help generate more sales.

  • Commission: 6%
  • Cookie: 30 days


pisci fun affiliate program

Piscifun is a company founded by two close friends dedicated to manufacturing and designing high-quality fishing gear at affordable prices.

Along with their own brand of fishing rods, reels, line, and tools, the company also carries some of the top fishing brands like Abu Garcia, Pflueger, Berkley, Spiderwire, Mitchell, Penn, and more.

Piscifun uses ShareASale to manage their affiliate program where they offer 13%-16% commission for each sale affiliates refer to their website.

Additionally, they provide their affiliates with regularly updated text links, data feed, banners, coupons, deals, and promo newsletters.

  • Commission: 13%- 16%
  • Cookie: 60 days

Hook & Tackle

hook and tackle affiliate program

Hook & Tackle is a company that creates performance fishing apparel with protection against environmental aggressors such as damaging sun rays, saltwater, as well as bending and stretching.

They offer free and fast shipping and they often have seasonal promotions on their website. Additionally, they also frequently reward customers with free gifts with purchase.

Hook & Tackle was started by a bunch of fishermen in Miami back in 1963, so this is certainly something that makes them trustworthy.

They use AvantLink to manage their affiliate program and offer affiliates an 8% commission for each sale referred to their website.

Besides having access to their professional videos on products, details descriptions, and best in class product photography, affiliates can also request custom creatives to help generate more sales.

  • Commission: 8%
  • Cookie: 30 days

Pro Tackle Solutions

pro tackle affiliate program

Pro Tackle Solutions is a company that offers incredible deals on premium-quality fishing equipment and accessories, including lures, lines, rods, and reels.

They work with top brands such as Daiwa, Rapala, River2Sea, Seaguar, Vicious Fishing, Lucky Craft, Sunline, and Z-man, offering an impressive selection of products for bass, trout, salmon, pike, and muskie fishing.

Pro Tackle Solutions uses AvantLink to manage their affiliate program and they offer 8% commission to affiliates that refer sales to their website with premium commission rates available depending on the affiliate’s performance.

Additionally, they provide their affiliates with various creative and marketing tools to help maximize sales.

  • Commission: 8% for Content Sites; 3% for Coupon/Deal sites
  • Cookie: 30 days

Bob Ward’s

bob wards fishing affiliate program

Bob Ward’s is an industry leader in sporting goods and the company strives to provide outstanding customer service and the best selection of top brands at great values.

Their variety of products includes apparel, footwear, outdoor gear and accessories, hunting and fishing gear and accessories, and snow sports accessories.

The average order is between $100 – $200 and affiliates receive a generous commission of 8% on each sale they refer to the website.

Bob Ward’s uses CommissionJunction and AvantLink to manage their affiliate programs and both networks provide users with access to banners, text links, and product descriptions that can be used as promotional material.

  • Commission: 8%
  • Cookie: 120 days

Related Questions:

Can You Make Money Promoting Fishing Gear Online
As long as people still enjoy fishing, use the internet and have money, you can be making money (as an affiliate) promoting fishing-related items to your audience.

Of course, this is easier said than done but if you follow the right training, I am sure you will manage to carve out a chunky alive of the pie for yourself, as many others have done before you.

What Is The Best Way To Start A Fishing-Related Affiliate Website?
To do affiliate marketing successfully, you are going to need a website (or a YouTube channel).

Personally, I prefer content websites and if you’d like to take my approach, I have a great guide on how to get started with your own affiliate website here.